Blue Cat Gets What He Needs – Not What He Wants


Blue Cat likes his music. He’s particularly partial to the band Evanescence and the musical Wicked, but he listens to lots of things. And so he needed a music player so he could listen to his tunes on the go.

Let everyone else, Blue Cat wants the latest technology. Unfortunately, Blue Cat doesn’t have  a lot of money, so instead of going out and buying the latest iPod (he’s a bit Apple fan), he had to find a music player that would meet his needs but wouldn’t cost him much (or anything). One that would hold a couple albums worth of music, be easy to control (and without a touch screen – Blue Cat isn’t made out of conductive yarn) and be really small (since Blue Cat is really small as well). And here’s what he found:


That’s right – it’s a 2nd-generation iPod shuffle. You can see that it meets Blue Cat’s needs – it holds multiple albums, has simple controls, and it’s relatively small. “But it’s old!” you say. Why would Blue Cat be happy with something that’s so obsolete? Doesn’t he deserve the latest technology?

Blue Cat does deserve the latest technology, and he doesn’t want something people will think is old. But he also realizes that he doesn’t need the latest. Why pay $49 for a 4th generation Shuffle when the only major difference from the 2nd gen iPod he can get from his scribe is VoiceOver (allowing him to hear the names of songs, artists, and playlists). That’s cool, but it’s something he doesn’t need. He already knows the names of his favorite songs, only listens to 2 artists, and only has one playlist. And the iPod he found is his favorite color (blue).

So the next time you want something, be like Blue Cat and don’t just get the latest and greatest, but only what you need. It’ll save you money for the other things you need – like yarn cleaner and extra fiberfill.

© William P Doyle  2014  All Rights Reserved


Blue Cat Finds Meaningful Work


Blue Cat had dinner at Village Inn on Wednesday – it was, after all, Free Pie Wednesday. And this is what he saw on his plate:


Why is this meal smiling?

This got him thinking about what constitutes “meaningful work.” He’s been reading a lot about how people crave doing something “meaningful” – but most of what’s written defines “meaningful” as “solving big or pressing problems” like poverty, inequality, and disease. So, you might think that working at a restaurant like Village Inn is for people who are just looking for a job, and surely aren’t doing “meaningful” work,

Blue Cat disagrees. Look at how this meal was presented – in a cool way that brought a smile to the face of at least one diner. And the meal tasted really good, too! What could be more meaningful than lightening the mood of someone after a really hard day and helping them have a good meal? That’s true value – something to feel good about.

So the next time you think your job isn’t important, or doesn’t have real meaning (like saving the rainforest or ending world hunger), remember that any job (like cooking at Village Inn) can be meaningful. It just depends on how you view it and how you do it.

Your job has meaning – you may just have to think about it. So ponder away – and then let Blue Cat know how what you do helps others and makes at least your part of the world a better place.

© William P. Doyle, Jr.  2012  All rights reserved

Blue Cat Measures Up


Blue Cat made a mistake. He wanted to see how he measures up as a cat, and so he used a ruler to make the measurement. Why was that a mistake? Because, as you can see, he’s not very impressive by that measure.
Blue Cat needs to measure himself against his own potential – he may be a small cat, but he’s a really impressive crocheted friend. He’s really smart…


Blue Cat has a big idea

and he has lots of good friends…


Blue Cat and the “Big Guy”

and he meets lots of interesting people…


Measured against his potential, Blue Cat is very big. Don’t make the same mistake he did – measure yourself against where you were and what you can do, not against an arbitrary standard.

© William P. Doyle, Jr  2012

Blue Cat In The Middle of Nowhere


Blue Cat was on one of his many road trips when he was driving (well, being driven) through the desert between Las Vegas and Los Angeles. All of a sudden, the traffic went from really fast to this:

Blue Cat on the Road

Going 5 mph on the Interstate

It was 5pm on a Monday – so where did the traffic come from? And why was it all going 5 miles per hour? That’s what Blue Cat wanted to know.

It turns out that the California agriculture inspection station was 20 miles ahead, and every out-of-state car (that would be us) had to stop and declare what agricultural products they had. Luckily, Blue Cat had bought his apples in Colorado, which (we guess) isn’t on the California black list.

The real question is – how much of people’s time and gasoline were wasted waiting in that enormous queue? (We won’t talk about the effect on global warming – it was over 100 degrees, so the car exhaust was probably cooling the atmosphere.) And for what benefit? Southern California hasn’t had a Medfly problem in decades – so just what were those inspectors protecting the region against?

Blue Cat learned an important lesson that day – you need to figure out if the value of a project or activity is worth its cost. Otherwise, all you do is trade one problem for another. And it helps to make sure that those involved understand the reasoning, or else their tempers might contribute to the warming of the atmosphere.

So keep that in mind, strategists! And keep an eye out for Blue Cat – he might be anywhere!

© William P. Doyle, Jr.  2012